Deutsche Telekom Guiding Principles Day

Objectives

• Create an event that makes the company values come to life and supports the cultural transformation process
• Foster respectful, integrity-driven behavior
• Prepare employees and executives to speak on stage in an inspirational way

Our contributions

• Supported Deutsche Telekom in the event conception, curation and production of this international event for all employees
• Briefed the volunteer speakers with a special “Telekom Talks” guide in German & English and gave feedback on drafts in advance
• Provided speaker coaching at a one-day bootcamp
• Co-hosted the event with the Senior VP of HR
• Supported the recording & production of “Telekom Talks” videos

Results

• The first truly cross-hierarchical and cross-functional platform to share ideas
• The event received praise from attendees as being the first to allow the honest sharing of concerns & suggestions for every employee in an inspirational way
• Strong backing of members of the board for an extension and internationalization of the format: next event in Bonn & Budapest with live-broadcasting